We pride ourselves on being a design boutique that can handle the big stuff.
Our acclaimed roster of creative professionals blends a collective passion for the fine arts with decades of experience helping clients of all sizes build creative and effective visual identities.
From print, web, and mobile development to corporate brand collateral and national product packaging, we make sure you get noticed.
Getting Acquainted, Then Getting Results
Every project begins with a discovery phase. After we get to know you, your vision, customers, and competition, we develop meaningful designs that speak to your audience. From the smallest of creative details to the most complex needs of growing organizations, we place a premium on managing your project effectively and efficiently so you can focus on managing your company.
Tap into our experience. Let us work with you to achieve your marketing goals.
“Leigh Williams is one of my favorite collaborators. Blending the talent of an accomplished artist with the professionalism of an ad agency executive, Leigh produces unforgettable designs that achieve the desired objectives?on time and budget.”
President/CEO, Praesentia, Inc.
Our acclaimed team of creative professionals has decades of experience helping clients of all sizes build creative and effective visual identities. Click the images below to see samples of our work.
Amaranth provides custom, effective design solutions in a variety of disciplines. Whether you need help with branding, marketing, advertising, web design, event graphics, or point-of-purchase designs, our clean, clear, and unique creations are designed with your organization’s image in mind.
Branding and Corporate Identity
Brand Naming and Guidelines, Brand Strategy, Logo Design
Copywriting, Brochures, Annual Reports, Newsletters, Direct Mail, Collateral, Press Kits, Catalogs, Invitations
Website Design and Development
Custom Website Design, Programming, Content Creation, Banner Ads, Search Engine Optimization (SEO)
Social Media Strategy Development
Campaign Creation, Platform Management, Content Creation, Social Media Advertising
Custom Newsletter Templates
Online Ads, Billboards, Print Ads
Retail Products, CDs, DVDs
Display Graphics, Trade Booths, Signage, Posters, Banners
A natural born artist, Leigh was first “discovered” by her second-grade teacher. Leigh doodled a lot, and her teacher loved her drawings so much that she brought them to the attention of Leigh's parents, as well as the Toledo (Ohio) Art Museum, which awarded Leigh a scholarship. Every Saturday, Leigh attended classes at the museum, where she gained valuable exposure to art and honed her skills. The experience had a profound effect on her, helping to fuel her lifelong passion for graphic design.
That continued passion is reflected in the name of her agency. Amaranth comes from the Greek word amarantos, which means “unfading.” It is both a color and a flower, and the amaranth of legend refers to an imaginary flower that never fades. In choosing the name, Leigh likened the concept of the unfading flower to the timelessness of effective artistic design.
After earning a Bachelor of Fine Arts degree from Bowling Green State University, Leigh began her career as manager of the art department for Dana Corporation. She then spent several years as the Creative Director for a local advertising agency before launching Amaranth in 1995.
Leigh has more than 25 years of experience in creative direction, graphic design, advertising, and marketing. She specializes in logo development, and has extensive expertise in creating a wide range of campaigns, from corporate brand collateral packages to national product packaging.
Leigh has worked with major universities, corporations, small businesses, agencies, and nonprofit organizations, and has directed national photo shoots starring world-renowned sports figures, Penny Hardaway, George Brett, and Terry Bradshaw. She has also contributed her time and talents to a number of community boards, including FiftyForward, Benton Hall Academy, CABLE, and Vanderbilt Women, and the Gender Department Community Advisory Board.
Believing that building lasting relationships with clients is as important and gratifying as creating effective design, Leigh partners with a network of talented creative professionals to ensure that clients receive the best possible resources and outcomes. Together, their mission is clear: to work hard to create smart strategies, memorable graphic design, and effective results.